We Are Changing The Way Students Approach Getting Into College

Our unique and highly successful approach brings together the science of human behavior with deep experience in college admissions to make the process efficient, powerful and…FUN. Yes, we went there and it’s not an empty statement. Our students and our parents frequently comment about how much less stressful the process was working with us…and that’s by design.

We cover all the basics.

How to:
• Identify the right schools
• Write essays that stand out
• Fill out applications for impact
• Prepare for college visits and interviews

...and then go beyond.

Student Contracts

Yes, this one is hard and unusual for the industry. But, essential for our work is students committing upfront to our process and actually signing the contract. This is where the students take charge.

Smart Timelines

Create more space for thinking and spend less time freaking out, during what is often a frenetic college application and acceptance process.

Agency Milestones

These clear markers of success keep the student on track to feel successful and the parents assured that everything is moving forward. 

MindMaps

This comes before we even put a draft together of the college essay. We guide the student to map out their future in an unstructured/structured space that creates an initial picture of their future.

Essays

College essays are a central device for driving a successful application and developing a deep, personal understanding of what the student wants out of college,

Stress Zappers

Active Stress Zappers let the student focus on the important stuff and remove stress for the entire family, so students can get work done.
Testimonials

What parents and students say about us

The college admissions process is stressful for students and parents alike. You literally saved my marriage.
— Brady P.
I just accepted my offer to my dream school and I have my first scholarship. Thank you so much for all your help!
— I.E.
My first year at Florida was amazing and it has been a perfect fit.
— Luke E.

Frequently asked questions

Q: When should we start working with a coach?

A: The earlier, the better. Ideally, students begin in 10th or 11th grade. Starting early allows time to build a strong narrative, plan meaningful activities, and reduce last-minute stress. Senior year is not too late-but August is.


Q: Will coaching improve my student's chances of getting in? 

A: While no one can guarantee admission, coaching absolutely helps students stand out. We help them present their best selves-not just with stronger essays, but with clarity, confidence, and a strategy aligned with their goals.


Q: How is this different from the school counselor's help?

A: School counselors are amazing, but they often have hundreds of students. We provide personalized, one-on-one attention. We don't just help students apply-we help them understand who they are and what environments they'll thrive in.

Q: Do you help with essays?

A: Yes, extensively. We guide students through brainstorming, drafting, editing, and polishing their essays. Our goal is not just to get the grammar right, but to help the student's story shine through in their unique voice.

Q: What kinds of students do you work with?

A: We work with driven, curious, and thoughtful students from all academic backgrounds. Whether you're targeting Ivy League schools or small liberal arts colleges, we help you find your best-fit path.

Q: Is this only for students aiming at top-tier colleges?

A: Not at all. A great fit matters more than prestige. We help students explore options based on academic goals, learning styles, extracurricular passions, geography, financial fit, and future plans.


Q: Do parents have a role in the coaching process?

A: Absolutely. We often begin by aligning with parents to clarify expectations. Throughout the process, parents are included-but we also encourage the student to take ownership of their journey.

Q: What's the difference between group and one-on-one coaching?

A: Group coaching offers a supportive peer environment, while one-on-one coaching provides deep personalization. Many families choose a blend-group sessions for general strategy, and private sessions for essay work and school lists.


Q: How do we get started?

A: Start with a complimentary consultation. We'll talk about your goals, timeline, and questions-and help you decide if our coaching is the right fit. Click the "Free Consultation" button at the top of our website to schedule.

Request a free consultation now!

Don't loose the opportunity to become happier, more effient and more effective in your daily professional life